‘This year, we wanted to make our work even more accessible’

Maltese marketing agency Switch has put together an eBook containing trends for 2022. Amongst other things, the digital publication covers B2B, brand, web design, and SEO.

The eBook can be accessed for free and gives readers a full breakdown of each marketing category whilst considering evolving trends from previous years, new technologies that will impact the industry, and how businesses can, and should, react to them.

“We work on a number of trends reports every year, and this year we wanted to make our work even more accessible to those interested by putting everything together into one beautifully designed eBook,” company CEO Richard Muscat Azzopardi said.

“Staying ahead of the curve is critical for every brand, and we want everyone to tell better stories. The world will be a better place that way,” he continued.

All the trends covered in the publication are backed up by industry statistics and case studies from around the world.

Founded in 2001, Switch excels in creative social storytelling with a focus on B2B marketing for SMBs. Since 2006, the firm has been an active member of ICOM – the world’s leading network of international independent advertising agencies.