We are 'sharing a piece of Maltese heritage with West Africa'

Kinnie, a Maltese soft drink, is now also produced in Ghana, marking the brand’s first manufacturing footprint on the African continent.

“This launch is not just about bringing a drink to market – it’s about forging a long-term partnership with our established and reputable partner in Ghana, investing in local capability, and sharing a piece of Maltese heritage with West Africa,” said Michael Farrugia, Deputy CEO (Beverage Business) of Simonds Farsons Cisk plc.

“Ghana’s vibrant culture, business-friendly environment, rapidly growing beverage market and appreciation for herbal-infused beverages make it the perfect place for our first African production,” added Mr Farrugia.

Through this franchise partnership, all operations – from production to distribution – are carried out by the Ghanaian partner company with ongoing support from Malta.

Fouad Moufarrej, Managing Director of Acadia Industries, added: “We are confident Ghanaian consumers will embrace this unique beverage that is distinctly different from most other soft drinks on the market today.”

According to a press release, Simonds Farsons Cisk has plans to introduce Kinnie to other markets in both West Africa and East Africa during the next two to three years.

Featured Image:

At centre, Fouad Moufarrej, Managing Director - Acadia Industries, to his right, Michael Farrugia, Deputy CEO (Beverage Business) and Stephen Sultana, Head of International Business Development – Simonds Farsons Cisk plc with the Ghanaian team. At Mr Moufarrej’s left, Sharif Hashem, Chief Operating Officer - Acadia Industries

Written by

Nicole Zammit

When she’s not writing articles at work or poetry at home, you’ll find her taking long walks in the countryside, pumping iron at the gym, caring for her farm animals, or spending quality time with family and friends. In short, she’s always on the go, drawing inspiration from the little things around her, and constantly striving to make the ordinary extraordinary.

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