Having seen the growth of the esports sector first-hand, Justin Mifsud, Founder and CEO of World Pro Racing – which organises simulation racing events and broadcasting across the world – is in no doubt as to its potential in the years ahead.

The pandemic, he says, not only boosted esports viewership to levels previously unheard of, but completely changed perceptions of the activity, making clear its capacity to influence sectors beyond its own.

“Esports is growing so rapidly that everyone is now realising how huge the industry can be and looking to get a slice of the cake,” Mr Mifsud says in the latest edition of iGaming Capital..

“The opportunities available are far wider than with traditional sport, not only in financial terms with the multi-million investments taking place, but even having a better chance at competing in real motorsport championships. Motorsport teams today are watching esports events to scout new drivers for their teams.”

This forms part of a wider feature carried in the latest edition of iGaming Capital.

Featured Image:

Justin Mifsud / Playcon

Related

Building long-term value through commercial property and urban regeneration

28 August 2026
by MaltaCEOs

Central Business Centres plc's approach to property investment goes beyond acquisition and ownership.

‘As a country we can’t agree on what a start-up actually is’ – Malta Startup Space community leader

28 August 2026
by Kevin Schembri Orland

'We tend to apply SME-related metrics to startups in areas like funding,' he said.

BNF Bank approves nomination of Izzat Nuseibeh as Chairperson

28 August 2026
by Julia Falzon

During the meeting the bank also re-confirmed Sheikh Jassim Feisal Q.F. Al-Thani as Deputy Chairman.

Ian Fenech Conti appointed Chief Technology Officer of Loqus Holdings

27 August 2026
by Julia Falzon

He has been with the company for over 15 years where he served as the Head of Research and Development ...