Peugeot has given its iconic lion logo a 21st century makeover, unveiling a new logo which will reportedly help with the car brand’s ‘revival’ and ‘prepare it for the decades ahead’.
“This is the new face of Peugeot, for tomorrow, for the future. It’s a future in which we have unshakeable confidence as we offer customers a unique and unparalleled quality experience,” said recently appointed CEO Linda Jackson.
In a bid to help with the firm’s digitalisation, the new logo features a 2D design of the iconic Peugeot lion’s head enclosed in a coat of arms, along with a new font.
This comes in the wake of several other car manufacturers’ revamped logos, with recent years seeing the likes of Volkswagen, Kia and Vauxhall adopt new designs.
Peugeot announced that a new website which forms part of the rebranding will also be launched, as it embarks on a process to change the logos in its dealerships around the world.
Women’s day conference to spotlight urgent gender challenges
By joining the discussion, attendees will contribute to shaping a brighter and more inclusive future for all.
Survey reveals companies often discover employee neurodivergence post-hiring
'Employees are left without essential support, and employers struggle to accurately assess new hires’ progress.'
Emirates resumes flights to Beirut and Baghdad
Emirates will operate daily Beirut flights with a Boeing 777-300ER, offering over 5,000 weekly seats, add a second daily service ...
Largest ever bond on MSE underscores investor trust, says BOV CEO Kenneth Farrugia
Bank of Valletta’s shares were the first security to be listed on the Official List in 1992.
