Air Malta

The country’s national carrier, Air Malta, announced earlier today that it will be adopting gender neutral language when addressing customers and in all its company documentation.

“Historically, we have welcomed our customers as ‘Ladies and Gentlemen’. Going forward, our customer-facing staff will start adopting gender-neutral language such as ‘Guests’ and more generic customer greetings,” Air Malta Executive Chairperson David G. Curmi said.

David G. Curmi

“This shall apply when we address our customers, both inflight and on the ground. For an airline with a multicultural clientele, inclusion is a very important value, and we want to express this attitude shift in our language as well,” Mr Curmi continued.

The company highlighted that it holds diversity and equality as core values and thus, it welcomes all customers irrespective of their nationality, race, political ideology, religion, and gender.

Yesterday, Air Malta also re-launched its website and booking engine after they both underwent significant upgrades.

Related

Progress over past decade, but big gender gap in top posts of largest listed companies remains

10 July 2026
by Kevin Schembri Orland

There are 197 men and 43 women on these boards, with women making up 17.9% of the total.

‘Reaching 100 years is an opportunity to reflect’ – United Group’s Executive Directors

10 July 2026
by MaltaCEOs

The group has evolved over four generations into a diversified organisation

Marcel Bonnici named CEO of Ferrara Calcio after Joseph Portelli purchase 

9 July 2026
by Tim Diacono

The Italian side, formerly known as SPAL, used to compete in Serie A.

Silvano Azzopardi appointed to Board of Directors of Global Legal Entity Identifier Foundation

9 July 2026
by Kevin Schembri Orland

GLEIF had been set up and tasked with developing a universal identifier for legal entities involved in financial transactions.