JP Fabri, Co-Founder of myUbuntu and Partner at Seed, has reflected on a milestone five-year journey of building Seed, a boutique advisory firm he launched with fellow Co-Founder Nicky Gouder.
In a recent post, Mr Fabri described the professional partnership as one rooted in purpose, trust, and long-term commitment.
“What we didn’t know then was how much patience, persistence, and perseverance it would take,” he wrote, acknowledging the challenges faced over the years. Despite those challenges, the business not only endured, but also evolved – now taking its next step into Africa through the recently launched platform, myUbuntu.
Seed was established with the intention of delivering strategic advice that is both impactful and value-driven. The company has since positioned itself as a purpose-led organisation, helping public and private clients align their operations with sustainable long-term goals.
Reflecting on the experience, Mr Fabri highlighted the resilience and mutual support that have defined his partnership with Mr Gouder. “Real partnerships aren’t just built in moments of success,” he noted, “but in the tough days, the late nights, the conversations where you push each other forward when doubt creeps in.”
He also emphasised that while businesses are built on strategy, “they survive on trust, partnership, and shared purpose.”
Looking ahead, Seed is now expanding its operations into Africa through myUbuntu, a platform focused on delivering impact where it matters most. The move signals a new chapter for the firm as it aims to apply the values that shaped its growth in Malta to emerging markets.
“The roots we’ve planted are now stretching toward new soil,” Mr Fabri said, pointing to the organisation’s ongoing mission to grow with purpose and create sustainable impact.
He has held various senior leadership positions within the technology and gaming sectors.
Ivan Refalo also adds that another challenge faced by local employers is the increase of mental-health issues among their employees.
The company has announced the appointment of two new international partners.
'There are some tasks you will never get to as the list builds and builds.'